Gambling operator Century Casinos, Inc. has announced that its online sports betting partner bet365 has launched its mobile sportsbook in the state of Colorado.
Century Casinos and bet365 first announced their partnership agreement in May of 2020 pending regulatory approvals by the Department of Gaming in Colorado. Under the 10-year deal, bet365 will offer mobile sports wagering to players in Colorado through one of Century’s master licenses.
The company currently holds two master sports betting licenses, one for its Central City casino and another for its Cripple Creek property. These master licenses allow the holding operator to partner with retail or online sports betting brands.
As part of the agreement, bet365 will pay a minimum annual revenue amount to Century Casinos alongside a percentage share of all net gaming revenues from its online sports betting operations in Colorado.
Reporter & gambling industry analyst covering the land-based and online casino industry in the United States.
